Dealers could soon find themselves untraceable on Google search engines.
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In future, older websites will not appear in searches on mobiles as Google introduces a new display method.
Mobile search results will now display a website’s actual name instead of its URL, along with what Google calls a “breadcrumb-like format” for the URL structure.
The changes are rolling out to mobile search gradually starting in the US and site breadcrumbs are rolling out worldwide.
Google is making the changes because smartphone use is now at the centre of internet use for so many more people. Their objective is to get people to use search on mobile phones and to make it a much better experience.
