Aston Martin will be investing in a new design and innovation partnership with Tongji University in Shanghai, one of the world’s leading universities in this field.
Aston Martin’s EVP and Chief Creative Officer, Marek Reichman will become a visiting professor, sharing his knowledge with the students via lectures and workshops. The first project of this new partnership is a collaboration on designs for future colour and trim projects.
The College of Design and Innovation at Tongji University is headed by Prof. Dr, Lou Yongqi, a leading figure in sustainable interdisciplinary design education, research, and practice.
|Marek Reichman said of this new relationship, “This is a very exciting opportunity for Aston Martin, collaborating with industry leaders and talented students in China will ensure we are focused on the needs of our Chinese customers. I’m looking forward to working with the professors and students at Tongji University, this partnership further demonstrates the importance of the Chinese luxury car market to the global success of Aston Martin”.||The Far East investment comes just weeks after Aston Martin announced it is looking for graduates to work on new projects due to come on stream at its new St Athan vehicle assembly plant outside Cardiff, and at its Gaydon headquarters.
That will need over 750 assembly workers building the cars from 2019 and the company has been oversubscribed with applicants for work with them.
In addition, Aston Martin also announced today a new partnership with Sinomach Automobiles. This new partnership will see the two companies collaborate in the areas of Electric Vehicles and Technical Development, with a number of junior engineers from Sinomach to work at Aston Martin’s global headquarters in Gaydon, UK.