The semiconductor shortage that has plagued the automotive industry for much of the last two years may soon be turned on its head, says in-vehicle connectivity pioneer VNC Automotive, as a lack of chips critical for high-tech features suddenly becomes a glut. “It’s ironic that the very situation that triggered the shortage for much of the automotive industry should be driving the recovery, now … [Read more...]
Technology take-over warning to car makers
As car makers look for new ways to differentiate their products, they must think carefully before allowing tech giants Apple and Google to dominate their customers’ experiences, says vehicle connectivity pioneer VNC Automotive. With electric vehicles gaining in popularity, opportunities for car manufacturers to create distinguishing features and engineer-in character are diminishing. Component … [Read more...]