International Women’s Day presents the perfect opportunity to address one of the key imperfections of the automotive industry, the gender divide, said Sue Robinson, Chief Executive of the National Franchised Dealers Association on International Women’s Day 8 March.
“Whilst there is a stark difference in numbers between male and female employees in the automotive industry, NFDA strives to connect retailers with the same vision through initiatives such as Drive My Career, embrace equity in their recruitment strategies and diversify the future skills force of the sector,
“The theme of this year’s International Women’s Day is to #EmbraceEquity. Not to be confused with equality which implies that everyone is given equal opportunities; Equity recognizes that everyone has unique circumstances and therefore allocates exact opportunities to enable the individual to achieve an equal outcome.”