Bridgestone’s unwavering commitment to road safety has been honoured with two accolades at the TyreSafe Awards 2017.
The company was facing a double to collect the Innovation and use of Technology award for its DriveGuard tyre, along with the Outstanding Achievement Award at the end of the night.
DriveGuard was commended for its ability to keep motorists moving after a puncture and removing the immediate burden and unsafe circumstances of a flat tyre. Bridgestone’s comprehensive and holistic approach to road safety throughout the year was then commemorated with the outstanding achievement award minutes later.
Sigmavision marketing director Sue Pryce presented TyreSafe’s innovation & technology award to Bridgestone’s managing director Robin Shaw, along with TyreSafe chairman Stuart Jackson (above).