X marks the spot where the city car fun begins. Toyota’s joint venture car with the PSA Peugeot Citroen group is a thoroughly practical urban runabout but it’s not cheap. It exudes Toyota quality throughout and has a strong individuality amongst stablemates. Importantly it also comes with a very good five-year or 100,000 miles warranty and that’s a lot of city commuting. It also means the … [Read more...]
New Toyota Aygo builds in the fun factor
Toyota is inviting new and current customers to ‘Go Fun Yourself’. The normally conservative Japanese car maker has whole-heartedly adopted the Saatchi & Saatchi advertising agency’s risqué Pan-European marketing strapline for the all-new Aygo city car in UK dealerships from 1 July. The invitation reflects the added ingredient of ‘fun’ rather than the past small car functionality the first … [Read more...]
